Packaging seducing the senses

Durex, world leader in the production of condoms, which has always played with its target, inviting it to explore pleasure in all its wonderful varieties, tickled our creativity by asking us for support in packaging design during the launch of many products. Our response was to create seductive packages that reveal all the benefits of the product.

  • Competitor study
  • Communication concept study
  • Art direction
  • Copywriting