A sofa-sized digital strategy

Poltronesofà, a long-standing client of ours, presented us with a great challenge: to structure its substantial debut on the main social networks. Our social strategy for the king of sofas included Facebook, Instagram, Google, Spotify and YouTube and the poltronesofà blog in a coherent and varied brand story with the aim of bringing out the brand’s values and history in the social network environment.

  • Competitor study
  • Social media strategy & Planning
  • Facebook and Instagram Content & Ads Strategy
  • Spotify Content Strategy and Production & Ads Strategy
  • YouTube Strategy & Ads Strategy
  • Blogging
  • Google GDN
  • Google AdWords
  • Photo shooting
  • Video-making
  • Report